Holiday Parks Lead On Support For Jurassic Coast
4:46pm 11th December 2012
Holiday Parks in Dorset have helped raise £43,000 towards education and conservation of the Jurassic Coast.
The money was generated over the last five years as part of the visitor Pay Back Scheme, where holiday makers are asked to make a small donation on top of their stay.
West Dorset Leisure, Durdle Door Holiday Park and Bagwell Farm Touring Park are just some of the parks who've been taking part.
'Visitor Payback is a recognised way of fundraising for World Heritage and other sites of outstanding cultural and environmental interest. A small donation, of between £1.00 and £5.00 added to the bill is readily accepted by 90% of customers. People are drawn to organisations with strong charitable ethics', explained James Weld, Chairman of the Jurassic Coast's fundraising arm, the Jurassic Coast Trust.
The Visitor Payback approach is part of the Jurassic Coast Business Partner scheme, which recognises businesses that share the vision and values of the Jurassic Coast and who raise funds to help achieve this vision. The package of benefits includes a money can't buy web listing and link on the official www.jurassiccoast.org , networking and educational events with the World Heritage Team and use of the Jurassic Coast Business Partner branding.
Businesses wishing to find out more about the different ways of getting involved, including the Business Partner Scheme can visit www.jurassiccoast.org , email firstname.lastname@example.org or call the Jurassic Coast Trust on 01929 400352