First Wessex Join Fight Against Prostate Cancer

First Bus Prostate Cancer UK NEW e5

Published at 10:28am 1st April 2016.

First Wessex has donated over £2,500 of free advertising space on its buses to raise awareness for prostate cancer in Dorset.

First Wessex has donated over £2,500 of free advertising space on its buses to raise awareness for prostate cancer in Dorset.

This comes as new figures suggest up to 180 men in the county die from the disease each year.

Prostate Cancer UK was chosen as FirstGroup's Charity of Choice partners following a vote of 25,000 employees from its rail, tram and bus operations across the UK, including colleagues at First Wessex.  The three year partnership, which began in April 2015, aims to raise £1m in cash and in kind to support Prostate Cancer UK's work to help more men survive prostate cancer and enjoy a better quality of life.

Simon Newport, General Manager of First Wessex said: "We are proud to support Prostate Cancer UK and delighted that much/all of our fleet feature the provocative and powerful posters.   

"The key aims of our partnership with Prostate Cancer UK are to ensure First Wessex employees, customers and the wider community know their risk of prostate cancer, raising awareness of the disease and the support available from the charity.

"I'm proud of the enthusiasm that so many of our employees have shown for fundraising and supporting Prostate Cancer UK - it is truly inspiring."

Angela Culhane, Chief Executive at Prostate Cancer UK said: "It is fantastic to see our adverts displayed on buses in Dorset, and we are very grateful to First Wessex for donating this space.

"Prostate cancer affects around a third of a million men in the UK, and nearly 11,000 men die every year from it. But not enough men are aware of it, so we needed an advert which is eye catching and attention grabbing. The message is clear - a man of the hour dies every hour from prostate cancer - and this must change. By getting on board and joining Men United, First Bus customers are helping us fight back against the disease."

Anyone with concerns about prostate cancer can contact Prostate Cancer UK's Specialist Nurses in confidence on 0800 074 8383 or via the online Live chat, instant messaging service at www.prostatecanceruk.org. The Specialist Nurse phone service is free to landlines and open from 10am to 4pm Monday to Friday with late opening until 8pm on Wednesdays.